Good afternoon, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in once more on a busy Wednesday. We are pleased to report that a kitchen accessory from the Licensing Direct™ roster has become the subject of interest of a local newspaper in his area. The publication first learned about the inventor’s concept through a press release that they received about it.

The inventor has already spoken to the reporter about his product, and an Licensing Direct™ representative will also be providing some supplemental information to the writer in order for him to be able to round out his article. As per the guidelines put in place to protect the confidentiality of Licensing Direct™ inventor product ideas, only preliminary, non-confidential information about the invention, its overall purpose, and the benefits it provides will be conveyed to the reporter.

We are pleased to be able to provide a tangible example of some potentially valuable publicity that an invention being represented by Licensing Direct™ will be enjoying in the near future. Naturally, if and when further developments occur as a result of the forthcoming article being published, we will bring you all the details on the Licensing Direct™ Blog. Make our site a frequent stop!

Tags: Licensing Direct News, The Invention Hub by Juan Blanco
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Good afternoon, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, back with a follow-up on a company we just reported on in today’s previous entry (“Update: Licensing Direct™ inventor’s pet accessory receiving interest from Ohio-based manufacturer; non-disclosure agreement signed, access to detailed design information sent…“). As we’d mentioned in that posting, an Ohio-based manufacturer is presently reviewing the detailed design information on an Licensing Direct™ inventor’s pet accessory after having signed a non-disclosure agreement for it yesterday.

Additionally, we are pleased to report that the company has also accepted our offer to become a part of Licensing Direct™’s Innovation Direct™ program. Once informed that on an ongoing basis they would be able to receive new product idea information in bulk that was targeted to their specific interests, the company was more than amenable to being implemented into this dynamic process.

Accordingly, the Licensing Direct™ representative that proposed the idea and that will therefore be managing the company’s Innovation Direct™ account will begin searches through Licensing Direct™’s database in order to put together their initial package as soon as possible. Stay tuned to the Licensing Direct™ Blog for continuing reports on this developing relationship!

Tags: Licensing Direct News, Licensing News by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in with our latest update regarding an Licensing Direct™ inventor product idea garnering interest. On this occasion, it is a pet accessory that has captured the eye of an Ohio-based manufacturer, and a non-disclosure agreement has already been signed in order to allow for detailed design information to be shared.

The company’s interest was first revealed yesterday afternoon, when they contacted Licensing Direct™ after reviewing preliminary, non-confidential information on the product concept. After signing the non-disclosure agreement for the invention that was sent by the Licensing Direct™ representative managing this situation, the company representative was promptly sent access to all of the detailed design information available on the item late Tuesday afternoon.

We now await the company’s further impressions and will certainly bring you an update when we have it, here on the Licensing Direct™ Blog. Check with us often!

Tags: Licensing Direct News, Licensing News, The Invention Hub by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in once again with another Innovation Direct™-related update. In an April 18th posting, we had reported that the latest company to join our Innovation Direct™ program, a New Hampshire-based manufacturer of industrial tools, had expressed an interest in learning more about all 10 of the inventions included in their initial package (“Update: Licensing Direct™ receives signed non-disclosure agreement for 10 inventions from latest Innovation Direct™ company; detailed design information sent this afternoon…“). Accordingly, after a non-disclosure agreement encompassing all of the concepts had been signed, they had been sent access to the detailed design information available for each idea.

Earlier Tuesday, our contact at the company had informed us that after reviewing those details, they retained further interest in 1 out of the 10 products. At the same time, they expressed concern that the current design of the concept as proposed by the inventor may be in conflict with an existing patent. Licensing Direct™ has already responded to the manufacturer and offered to have an independent registered patent attorney conduct an analysis of the existing patent’s claims and the product idea’s current design to determine whether the inventor will need to make some changes in order to avoid violating existing patent rights.

We now await the company’s response and will certainly keep you abreast of this developing situation, here on the Licensing Direct™ Blog. Stay with us!

Tags: Licensing Direct News, Licensing News, The Invention Hub by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in with a quick follow-up on a situation we reported on just yesterday (“Update: Licensing Direct™ receives feedback from New York-based Innovation Direct™ company on 35 invention batch…“). Tuesday morning, the New York-based Innovation Direct™ company that was the subject of that posting returned the signed non-disclosure agreement we had sent them encompassing the 8 inventions they had designated as being of further interest from their latest package.

Accordingly, access to all of the detailed design information available on each item was sent to them earlier Tuesday. We now await their impressions with great anticipation and will bring you all of the details as soon as we receive them, here on the Licensing Direct™ Blog. Check back frequently!

Tags: Licensing Direct News, Licensing News, The Invention Hub by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, chiming in with our second and final Monday report here on the Licensing Direct™ Blog. Earlier Monday, we received e-mail communication from the inventor of a medical accessory that has been the subject of interest from a Massachusetts-based manufacturer. The inventor’s correspondence was in response to a request for an update Licensing Direct™ had made of him on Friday, which was the same day we most recently reported on this situation (“Update: Licensing Direct™ seeks update from inventor of medical accessory regarding interest from Massachusetts-based manufacturer…“).

As we’d mentioned in that posting, Licensing Direct™ had originally spoken to the Executive Vice President of the interested manufacturer several weeks ago after he’d evaluated the detailed design information available on the idea. Due to the fact that the company had specific questions about the product’s functionality, we had agreed to have the inventor contact him. Since we had not heard back from the inventor since that point, we had decided to follow up with an e-mail on Friday.

The inventor explained in his response that he had indeed spoken to the manufacturer, and the aforementioned representative had explained to him that the inventor’s current design would prove to costly to manufacture. By the same token, the suggestion was made to the inventor in that conversation that he try modifying the design and present the new information to the company once it was ready.

Accordingly, the inventor has agreed to send Licensing Direct™ a rendition of the changes, after which a professional digital rendition of the modified version will be put together. Once this is completed, we will follow through on providing the company access to the invention information once again.

Check back with us frequently for the latest news!

Tags: Licensing Direct News, Licensing News, The Invention Hub by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in with an update on a situation we just reported on in a Friday posting (“Update: Licensing Direct™ sends “super-sized” Innovation Direct™ package to New York-based company Friday afternoon…“). As we’d mentioned in that entry, we had sent preliminary, non-confidential information on 35 Licensing Direct™ inventor product ideas in the household, fitness, hardware, lawn and garden, and pet categories.

As is often the case with our Innovation Direct™ program, we received very prompt feedback from the company. Our contact informed us in an e-mail earlier Monday that they retain an interest in obtaining detailed design information on 8 out of the 35 items in the group they reviewed. The inventions selected are in the household, pet, hardware, and lawn and garden categories.

Naturally, the Licensing Direct™ representative managing this company’s Innovation Direct™ account will put together a non-disclosure agreement encompassing the 8 product concepts and will send it to our contact at the company on Tuesday. Once that document is returned signed, we will forward access to all of the detailed design information available on each invention.

Stay with us here on the Licensing Direct™ Blog for the latest on this developing situation!

Tags: Licensing Direct News, Licensing News, The Invention Hub by Juan Blanco
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Good evening, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in one final time regarding the 2008 Hardware Expo and Construction Products Exhibit. The story of this year’s event, which marks the 2nd year that Licensing Direct™ has participated in some capacity, is the leap up the show seemed to take over last year in number of both exhibitors and attendees.

As our trade show contingent, traffic at the Licensing Direct™ booth was consistent throughout the 3 days, even with the proceedings transpiring over a weekend. Additionally, as evidenced by all of our previous postings regarding the show, there appeared to be an impressive array of renowned companies in the hardware and tool industry on hand, with other industries certainly also well represented.

One of Licensing Direct™’s principal beliefs regarding trade shows is that the true value of the contacts made is often not seen until months later at the earliest. The possible benefits of forging relationships with many of these companies come into clearer view after they are able to review Licensing Direct™ inventor product ideas for an extended period of time.

Join us throughout the upcoming week as we detail the beginning of our follow-up efforts with the contacts made at this outstanding show!

Tags: Licensing Direct News, Licensing News, Trade Show Buzz by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, checking in with the first report on the third and final day of the 2008 Hardware Expo and Construction Products Exhibit. Continuing the theme of the varied group of attendees at this terrific show that we alluded to in Saturday’s final posting, the Licensing Direct™ trade show contingent kicked off the Day 3 proceedings by making contact with the representative of a household products company that specializes in cleaning accessories.

As with other contacts made during the show, the gentleman who spke with our trade show team was briefed on the details of Licensing Direct™’s dynamic new product idea subscription service for manufacturers, Innovation Direct™, and was receptive to having his company included. Accordingly, Licensing Direct™ representatives will be following up with this company as soon as possible next week to begin the process.

Join us this evening for a final wrap-up of both Day 3 and the 2008 Hardware Expo and Construction Products Exhibit overall!

Tags: Licensing Direct News, Licensing News, Trade Show Buzz by Juan Blanco
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Hello, Juan C. Blanco, Licensing Direct™’s Director of Product Licensing, back with our wrap-up for all of the happenings on Day 2 of the 2008 Hardware Expo and Construction Products Exhibit. Traffic at the event continued at a brisk pace for the duration of Saturday afternoon and evening at the Puerto Rico Convention Center according to our trade show contingent, and a conversation with the representative of a company specializing in all types of trucking accessory highlighted the latter part of the day.

The company representative was intrigued at the possibilities that Licensing Direct™’s Innovation Direct™ program offers, and emphasized that his company would certainly be receptive to begin receiving new product idea information on an ongoing basis. The company currently manufactures and markets all types of products for light trucks and vans, and are open to expanding their lines if the right item comes along.

We are pleased to close out Day 2 with a tangible example of how it is entirely possible to meet a company that is in an industry that falls somewhat outside the official theme of a show, further substantiating Licensing Direct™’s belief that all of the trade shows we attend can present potential opportunity for any invention on our roster.

Join us Sunday for the details on the final day of this event!

Tags: Licensing Direct News, Licensing News, Trade Show Buzz by Juan Blanco
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